When it comes to AMG, Mercedes-Benz's performance division, Canada punches above its weight — well above it — in terms of sales. Canada is AMG's third-largest market behind the U.S. and Germany.
Daimler will launch a customer support voice-activated "chatbox" app. Customers will be able to pose questions to the app either in vehicles where it has been installed, or by using a smartphone version of the service.
Mercedes-Benz Canada and Toyota Canada have tapped into the country's vast shopping-mall landscape, with each taking a different approach to selling cars alongside department stores and other shops.