The 2020 Kia Telluride will become the biggest crossover in the brand's lineup and executives hope Saturday's launch during New York Fashion Week will help the new light truck capitalize on the shift to crossovers with some extra cachet.
Paced by declines at Ford, the Japan 3, General Motors and Hyundai-Kia, light-vehicle sales fell in July as the auto industry lost speed going into the second half of a year projected to be weaker than the robust first six months. The SAAR fell to 16.73 million, in line with projections. Light-truck demand rose while car deliveries skidded 18 percent.
Combined U.S. sales at Hyundai Motor America and Kia Motors fell 5.1 percent to 104,864 in July, with retail sales at Hyundai rising slightly to counter a sharp 51 percent drop in combined fleet deliveries at the Hyundai and Genesis brands.