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Masahiro Moro, who has helped drive higher brand loyalty since taking over as CEO of Mazda North American Operations last year, will speak Jan. 17 at the Automotive News World Congress.
Mazda is on the verge of bringing its rotary engine back to the United States -- but not as fans used to know it.
Toyota and Mazda are pressing for an incentive package of at least $1 billion from U.S. states trying to land their $1.6 billion joint car factory, people familiar with the negotiations told Bloomberg.
Mazda will showcase future trends in drivetrain technology and exterior design with two concept cars at this month's Tokyo Motor Show.
Honeywell spinning off turbochargers; Mazda teases engine, design changes; Nvidia supercomputer; LeBron in self-driving ad; New Japan scandal: Metal parts; Honda's car investment.
A partnership with Mazda and Denso seeks to create a toolbox of components that Toyota and Mazda can dip into when making their own EVs.
Toyota will partner with Mazda and Denso to form a joint venture for developing electric vehicles, as Japan's biggest automaker plays catch up in the expanding race for battery driven cars.
Toyota, Mazda, Denso in EV venture; FCA plans settlement talks; Uber kills lease unit; China's green-car quotas; Win for Lynn Tilton; Time to call Bill Ford?; Aston and Red Bull.
Mexico quake disrupts VW, Audi, Nissan, but plants escape major harm; Mitsu teases Evolution; Report: Next-gen Ford Fiesta ST not for U.S.; Mazda's 2 percent plan; New Kar digs.
Mazda has embarked on a three-year dealership upgrade targeting more than 100 outlets across the United States as part of its push to polish its brand image and achieve 2 percent market share.
Mazda plans the electrification of all its vehicles by the early 2030s, a Japanese report said. Currently Mazda's lineup does not include any all-electric vehicles, though it sells one hybrid model.
Mazda continues to focus on crossovers and premium content in search of wider profit margins. It's also looking for ways to retain its leadership in fuel economy.
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