LAS VEGAS — Lithia Motors Inc. wants to own dealerships across all U.S. regions and in Canada.
Lithia's leaders believe branching out will help it expand its technological innovations and build the scale needed to accommodate ride-hailing and fleet management in the future with the advancement of self-driving vehicles, CEO Bryan DeBoer told Automotive News here at the NADA Show.
"We've spent a fair amount of time looking over the border. We've only spent a little time overseas looking at potentials," DeBoer said.
"Organizations mature and it makes sense to become international. I do think it's in the cards for our future because it gives us a broader spectrum."
Lithia, of Medford, Ore., owns 185 dealerships across 18 states. It has stores on both coasts, the Northwest and the Northeast. DeBoer said it will expand into the Southeast next.
"That's more about having a national footprint across the entire country, which we believe could be beneficial a decade or two from now in terms of national branding, the ideas of car-sharing or fractional ownership," DeBoer said.
"It can be our next level of adaptation and [finding a new] profit stream."