Stephanie Wallcraft See All Staff Page Recent Stories Canadian dealers not making the most of GAP insurance, analysts say As customers roll the amount owing on a vehicle into their next vehicle, their exposure can increase, which also increases the significance of GAP insurance. Why Rolls-Royce appointed a country manager to Canada for the first time Steadily increasing sales means it’s time for this country's four dealerships to at least partly break away from U.S. control. How to achieve racial equity in auto: Start by seeing us There are no Black leaders among the Canadian automotive industry’s 17 CEOs and presidents. Beyond that, no statistics are available to measure Black representation in the Canadian auto industry, said Jennifer Okoeguale, a public relations consultant at Toyota Canada and a founding member of Accelerate Auto. Hyundai Canada commits to adding more Black dealers to its network CEO Don Romano said that as some veteran dealers are retiring and looking to sell their businesses, Hyundai Canada is planning to seek out people of colour, and specifically Black candidates, to purchase those dealerships. Rolls-Royce names Matthew Wilson its Canada GM as it eyes record sales Gerry Spahn, spokesman for Rolls-Royce Motor Cars Americas, said the automaker expects 2021 will be a record sales year for Canada as the new Ghost sedan is added to the lineup. How Honda Canada Mfg. doubled female employment in entry-level jobs in 3 years Manufacturers risk losing skilled and talented employees to other industries unless they make addressing gender equity a priority, according to the report, released in mid-February by the Trillium Network for Advanced Manufacturing, an industry think tank based at Western University in London, Ont. Subaru aims 2022 BRZ at young buyers The second-generation BRZ will come in two versions, down from three. New not-for-profit aims to increase the number of Black professionals in auto Accelerate Auto’s mission is to attract Black talent to the industry by creating awareness of career opportunities, establishing mentorship networks, and initiating networking opportunities for Black candidates Volvo XC40 Recharge ineligible for EV incentives The Volvo XC40 Recharge will carry a starting MSRP at launch of $64,950 — before shipping — which is nearly $5,000 too expensive to qualify for Quebec’s $8,000 provincial rebate. It also misses the mark for the federal iZEV rebate and British Columbia's provincial incentive. No 2021 auto shows. Now what? Even online versions of the Toronto and Montreal events are canceled, which leaves dealers and automakers seeking new consumer attractions. Average transaction price spiked to record $40,000 in December 2020 December 2020’s average was up 13 per cent from the same month in 2019, when the average transaction price was just under $36,000. Is the gender gap widening in Canadian automotive? Some women in the industry say they see ominous signs despite the sector's collective intentions. New Nissan Rogue ad campaign has targeted approach in Canada In a new online campaign, viewers will see ads highlighting vehicle features that are most likely to be of interest to them. Toronto, Montreal digital auto shows scrapped for 2021 Organizers of the Montreal and Toronto auto shows have scrapped their plans to transition to virtual platforms from traditional in-person events for 2021 due to a lack of manufacturer participation. Live shows have been in doubt since the start of the COVID-19 pandemic in March. How dealers turn tires into a revenue stream and new-car sales Tire sales can boost revenue and customer loyalty at dealerships that employ the right tools to make the buying process painless, industry executives say. Load More