Recent Stories
COVID-19: Some aftersales ideas to get back on the earning road

As the world  begins to recover from the COVID-19 pandemic, the automotive repair side faces obstacles it has never contended with before. William Ha, an automotive marketing expert who is also the supervisor of customer experience at Kia Motors Canada, offers some no-cost ideas to help workshops get back on the road in this unique time:
COVID-19: Managing retail’s current crisis and eventual recovery

William Ha, an automotive marketing expert who is also the supervisor of customer experience at Kia Motors Canada, says dealerships need to treat customers well now with the resources available so dealers can drive loyalty and be remembered as a business that cared for people during the dark hours of the coronavirus crisis.