Canadian David Klan will be Mazda Canada’s new president and CEO effective April 1. The move is part of larger restructuring of the automaker’s North American management team.
Klan will be the first Canadian to be appointed president of Mazda Canada since 2006, the automaker said in a release.
Klan will succeed Masaharu "Massey" Kondo, who has been promoted to general manager of the global sales and marketing division at Mazda Motor Corporation in Japan.
Klan assumes responsibility for Mazda's business operations in Canada, and will report to Masahiro Moro, who is Mazda Motor Corporation’s senior managing executive officer with oversight of operations in North America.Moro also was named chairman and CEO of Mazda North American Operations on Tuesday.
"Mazda is entering an exciting period as we launch our new generation of vehicles, and the North American market will play a pivotal role in Mazda's global strategic plans,” Klan said. “I look forward to leading Canada's charge during this important time."
Klan, a 27-year veteran of Mazda, has held numerous executive positions globally since he started in 1992. He has served as director of marketing for Mazda Canada; general manager-- of global brand marketing at Mazda Motor Corporation in Japan; and director of marketing and regional general manager at Mazda North American Operations in the United States.
Since returning to Canada in 2009, David has led the company's national sales, marketing and regional operations as senior director.
Klan holds a Master of Business Administration degree from York University's Schulich School of Business, and a Bachelor of Business Administration degree in Business Management from Stetson University.
ONE OF MANY MOVES
The move in Canada was just one of a number to be announced Tuesday.
Mazda Motor Corp. is sending its top executive from its European operations to North America as part of a flurry of organizational moves.
Jeff Guyton, currently CEO of Mazda Motor Europe, has been named president of Mazda North American Operations. He had been in the European role since 2009. Yasuhiro Aoyama will replace Guyton in Europe.
Mazda said Moro, currently president and CEO of Mazda North American Operations, will now be chairman and CEO. The new appointment means he'll now additionally oversee operations in Canada and Mexico.
In the past, Mazda Canada didn't report directly to North American operations. Canada, headed by Massey Kondo until Klan takes over, will now report to Moro.
The changes are effective April 1, Mazda said.
Guyton will oversee all aspects of Mazda's operations in the U.S. and Puerto Rico, including sales, marketing, parts and service, customer support and regional operations, among other duties, the automaker said. He will report to Moro.
"Jeff will be instrumental in delivering significant business growth here in the U.S.," Moro said in a statement. "During his 16 years at Mazda Motor Europe, Jeff successfully elevated both brand value and profit in Europe, and I know he will be a strong leader for MNAO as we continue on our journey to premium."
Mazda sold 300,325 vehicles in the U.S. in 2018, an increase of 3.7 percent.
Guyton will arrive at a time in which Mazda has a pipeline of fresh or new product, starting with the redesigned Mazda3 sedan and hatchback arriving this month.
Construction of the Toyota-Mazda manufacturing joint venture assembly plant in Huntsville, Ala., is under way with vehicle production set to begin in the middle of 2021. It will add 150,000 units of crossovers to Mazda's capacity.
Mazda has not specified what it will build at that plant other than "a new crossover SUV which is exclusively designed for the North American market."
The automaker said that Masashi Otsuka will be promoted to senior vice president of the Alabama business unit, a new position. He will report to Guyton.
Masaki Ueno will replace Otsuka as vice president of r&d and design. He also will report to Guyton.
Last week at the Geneva auto show, Mazda unveiled the CX-30 crossover, which will be positioned between the CX-3 and CX-5. It's slated to reach the U.S. by early next year.