Bruce GM Middleton
Middleton , NS
President: Justin Barker
Dealership group: Bruce Automotive Group
Number of employees: 25
General Manager Dave Deveau on how hiring and employment practices have evolved amid the recent emphasis on diversity, equity and inclusion: We actively recruit foreign workers and are lucky enough to have people work with us from all over the world.
Deveau on steps taken to improve employee retention: Offering hiring bonuses, mentorship programs and getting competitive with our pay plans.
Deveau on the impact of digital retailing on hiring and staffing: It’s important to have a good understanding of the digital world and be patient with social platforms. The ability to create and share content is a great attribute to have these days, especially in sales.