Over decades of learning from her parents and now as dealer principal of Otto’s Subaru and Otto’s BMW in Ottawa, Sonia Koller has found that treating customers like royalty pays dividends.
The combination of high customer satisfaction, staff retention and consistently solid financial performance earned the Subaru dealership the 2022 retail Laureate award from the Canadian Automobile Dealers Association (CADA) for outstanding achievement by an individual dealership. The store was selected from among Canada’s 3,200 car and truck dealerships.