DETROIT — Cadillac will reveal three more electric vehicles this year that should enter production in 2024, the luxury brand's top executive said Wednesday.
Rory Harvey, vice president of global Cadillac, declined to share specific details about the vehicles or their segments during a briefing with reporters. He said they would be manufactured in "multiple locations" but did not say where.
The additions would give Cadillac at least five EVs going into 2025, including the Lyriq midsize crossover that went on sale in 2022 and the Celestiq, a US$300,000 hand-built fastback sedan scheduled to begin production in December.
Sibling publication Automotive News has reported that electric versions of the Escalade and Escalade ESV — to be called the IQ and IQL — are expected in 2024 and 2025 and a compact and a large electric crossover should launch in 2024. Cadillac generally does not comment on future products.
The brand aims to transition to an all-electric lineup in North America by 2030.
Harvey told reporters that production of the Lyriq is ramping up after an intentionally slow start to ensure quality. Production began last spring in Spring Hill, Tenn. General Motors sold just 122 Lyriqs in the U.S. in all of 2022.
By the end of this week, Cadillac will have shipped 1,000 Lyriqs to customers in the past 30 days, Harvey said.
"You could really see the momentum building now. That is very, very strong," Harvey said, adding that Cadillac will fulfill all of its Debut Edition orders by the end of the first quarter. He declined to say how many Debut Edition orders were placed or how many Lyriqs the brand expects to sell this year.
"The Lyriq ramp-up is on schedule and, indeed, it will continue to ramp up as we go through the calendar year," he said. "At this particular point in time, we're happy with the progress that we're making, and that will continue to build."