Redesigned Toyota GR 86 expands Gazoo Racing line

MONTICELLO, N.Y. — The redesigned Toyota GR 86 serves a dual purpose in the company's North American strategy: Providing an affordable sport coupe to satisfy enthusiasts of the shrinking niche, and expanding the nascent Gazoo Racing brand to new nameplates.

For the second generation, the 86 name is dropped in favour of GR 86. The Supra is the other model for sale in the United States and Canada tagged with the GR badge (the GR Yaris is not for sale in either country).

In similar fashion to the Toyota TRD performance and off-roading brand's expansion across the automaker's model line, expect to see future Toyotas get the GR treatment — if they make the cut.

"In order to earn the GR badge, it needs to be motorsports inspired, and then also meet the standard of our GR team in Japan," Mike Tripp, vice president of vehicle marketing and communications at Toyota North America, said at a media GR 86 driving event here. "So when you look at expansion, ... the question becomes what other sports cars could earn the GR badge. As we look at our vehicle lineup looking forward, that's what will make the determination."

Toyota did not specify which models are in line for a GR version.

While the 2022 GR 86's starting price will be below US$30,000 in the United States, Canadian pricing will be shared prior to its expected arrival at Toyota dealerships in December 2021.

The rear-wheel-drive coupe is available in two trims: GR 86 and GR 86 Premium, which features larger wheels, a large duckbill spoiler and upgraded seats and audio. Both are equipped with a 2.4-litre flat-four engine generating 228 hp and 184 pound-feet of torque. Buyers have a choice of a six-speed manual transmission or a six-speed automatic with paddle shifters. The manual take rate is expected to be about 30 percent.

The GR 86 was developed with Subaru, which is 20 per cent owned by Toyota. While the GR 86 will be tuned for sports performance, its Subaru twin, the BRZ, is expected to be more comfort-oriented.