The Chevrolet Silverado EV will have 640 kilometres of driving range and available Super Cruise driver-assist technology and be able to tow up to 10,000 pounds (4,534 kilograms). General Motors said the truck can gain 160 kilometres miles of range in 10 minutes through a DC fast charger.
The electric full-size pickup will be available in two versions initially: a work truck designed for fleet buyers and a fully loaded RST trim for retail customers that costs almost as much as the new GMC Hummer EV.
The work truck, which starts at $52,448 including shipping, will go on sale in spring 2023, followed by the $119,948 RST that fall, GM said. Reservations for the RST can be placed starting at 1 p.m. ET. A $100 deposit is required. GM Canada didn't say whether pricing includes shipping.
After production begins next year, Chevy plans to reveal a full portfolio with trims.
GM revealed the 2024 Silverado EV during CEO Mary Barra's virtual CES keynote Wednesday. The launch will be crucial for GM as the automaker takes on earlier-arriving electric pickups from Rivian, Ford Motor Co. and others. GM has said that it plans to lead the industry in electrification, with 30 EV launches expected globally and a $35 billion investment in electric and autonomous technology through 2025. The automaker aims to electrify its entire light-vehicle lineup a decade after that.
The Silverado EV will be powered by GM's proprietary Ultium batteries, developed with LG Energy Solution. The Ultium platform gave engineers and designers freedom to develop the electric pickup from the ground up, rather than following the framework of the gasoline-powered Silverado.
"Chevrolet has constantly revolutionized the Silverado franchise to make it the powerhouse it is today," Chevy Vice President Steve Hill said in a statement Wednesday. "The Ultium platform is a critical enabler of next-level pickup truck performance for both fleet and retail customers, whether they are currently driving a Silverado or are considering a pickup for the first time."
The Silverado reveal comes with Ford already holding nearly 200,000 reservations for its F-150 Lightning electric pickup. Even before Lightning sales begin this spring, Ford has roughly doubled its production plan for the truck twice.
The highest trim of the Lighting will have a range about 190 kilometres less than the Silverado EV RST. Ford plans to launch all Lightning trims at once this year, while Chevy is releasing lower-priced Silverado trims gradually.
By launching the Silverado EV with the fully loaded, six-figure trim, GM aims to lower the barrier to adoption of electric pickups from the get-go, Steve Carlisle, president of GM North America, told Automotive News. GM is using a similar strategy with the Hummer EV, starting last month with the $125,898 Edition 1 before introducing lower trims from this fall through 2024.
EV skeptics may doubt they can find a pickup that does everything they need it to do, Carlisle said, but the Silverado RST shows "you're not giving up anything when you get into an electric pickup. You're gaining so much more. That was the idea."
Like the Hummer, the Silverado EV will be built at Factory Zero, GM's electric truck plant, in Detroit.