LAS VEGAS — Ram gave the industry a glimpse of what to expect in 2024 with the unveiling of the 1500 Revolution BEV Concept on Thursday during CES.
Ram is looking to raise the bar in the electric pickup market with features such as an automated charger and the ability to follow a walking driver like a loyal dog.
The truck brand is joining the EV pickup fray later than rivals when the electric 1500 arrives next year, but Stellantis says it has been using the time to gauge the competition and is working to surpass them in metrics such as range, towing, payload and charge time.
Ram CEO Mike Koval said designers were told to dream big and push boundaries. Koval wanted the team to "think of everything, so we can deliver a truck unlike anything."