Hyundai Auto Canada is reinforcing its focus on digital experiences, rounding out a recently created division with a pair of senior leadership appointments..
Former director of product and corporate strategy Steve Flamand will steer the fledgling connected digital experience division as executive director of product, corporate, IT and digital strategy, the company said Aug. 26.
To support Flamand in his expanded role, the company has appointed Jeff Hewitt as director of connected and digital experience — a bump up from his previous role as national manager within the same division.
“Their appointments represent Hyundai Canada’s steadfast commitment to constantly enhancing the overall experience for both customers and dealers,” company CEO Don Romano said in a release.