When Lithia bought Canada's Pfaff Automotive in 2021, it got involved in racing

Pfaff Motorsports McLaren-MAIN.jpg — Pfaff Motorsports' No. 9 McLaren race car ahead of the 2024 Rolex 24 at Daytona. (JACK WALSWORTH)

January 29, 2024 04:53 PM

DAYTONA BEACH, Fla. — Add the pinnacle of sports car racing to the list of places in which you can see the impact of dealership consolidation.

Featured Stories

What automakers are saying about vehicle prices with tariffs in effect

What automakers are saying about vehicle prices with tariffs in effect

Young technician grateful for his mentor

Young technician grateful for his mentor

Volvo CEO Hakan Samuelsson promises new model, increased autonomy for U.S. business

Volvo CEO Hakan Samuelsson promises new model, increased autonomy for U.S. business

Will Carvana be ready for the next market shift with tariffs? Confidence is there

Will Carvana be ready for the next market shift with tariffs? Confidence is there

Latest News

Volvo CEO Hakan Samuelsson promises new model, increased autonomy for U.S. business

Live updates on tariffs: Ford, Stellantis offer employee discounts; China retaliates; Mexico seeks solution

Hyundai, Genesis won’t raise vehicle prices over the next two months

What automakers are saying about vehicle prices with tariffs in effect

Staying current is easy with newsletters delivered straight to your inbox.

See More in Columns

Dealership groups on 2025 top 150 list compete, consolidate and grow together

Column: Forecast calls for another cruel April in the auto industry

Guest commentary: How Trump tariffs would destroy 60 years of auto-industry progress in three countries

Column: The auto industry discovers Trump is serious about tariffs after all

Staying current is easy with newsletters delivered straight to your inbox.