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Name
Jeff Melnychuk
Editor-In-Chief of Automotive News Canada
jeff.melnychuk@autonews.com
(506) 854-5024
Editor-In-Chief of Automotive News Canada

Latest from Jeff Melnychuk

Column: A Trump tariff breather until March, but what happens in the meantime?

U.S. President Donald Trump sees tariffs as a lever, but to what end? Is it reshoring the auto industry in the United States? Is it setting the table for USMCA renegotiations in 2026?

Trump tariffs: 5 things to watch for this week

U.S President Donald Trump sees tariffs as leverage to get what he wants, but the goal is murky.

Column: Carlos Tavares simply failed to understand Canadian market

Business leaders who think they can understand Canada from a chair in Detroit or elsewhere risk losing that business.

Column: Electrification is a horror show for brand loyalty

Limited plug-in hybrid and EV selection could be sending buyers on a technology hunt with other brands to see all their options.

Winners of the 2024 Automotive News Canada Best Dealerships To Work For

A photo gallery of the Automotive News Canada 2024 Best Dealerships to Work For award winners.

OPINION: Is it a bright idea to make the BrightDrop switch to Chevrolet?

With only 55 BrightDrop vans sold in Canada in the first half of 2024, Automotive News Canada Editor-in-Chief Jeff Melnychuk asks: How many Chevrolet dealers will be willing to make the necessary investment to sell and service such limited numbers of the electric vans?

OPINION: GM wisely enlists staff as EV ambassadors

There is no downside to familiarizing employees with the EVs they build. It instills pride, and the knowledge better prepares them for inevitable conversations with friends and family.

OPINION: No Hemi for Ram? Are they crazy?

After two decades equating Ram with Hemi, not all buyers can be rewired to connect with the new Hurricane six-cylinder.

OPINION: Youth are giving up on owning vehicles

Car ownership is becoming a financially inconvenient convenience. Can automakers tip the equation? Do they even want to?

Is the affordability problem in Canada solving itself?

We learned during the pandemic that automakers can charge more for vehicles when demand outstrips supply. It stands to reason that the opposite is true when demand falls.

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